AI Insights · Timothy · April 2021
Q1 2021 Performance of Top Unicorn Games on iOS in Brazil
An analysis of the top 5 Unicorn-themed gaming apps on iOS reveals their performance trends in Brazil for the first quarter of 2021. Sensor Tower provides a detailed look into downloads, revenue, and active users for these enchanting applications.
In the first quarter of 2021, the Unicorn-themed gaming apps on iOS have shown varying performance metrics in Brazil. The data provided by Sensor Tower enables us to dive into the specifics of their downloads, revenue, and weekly active users.
Girl Games: Unicorn Slime, published by Shake It, displayed a revenue trend with a peak in mid-January at nearly $875, followed by a gradual decline to around $450 by the end of March. Downloads remained relatively steady, ranging from approximately 1K to 1.1K, with a slight uptick to nearly 900 in the last week of March. Weekly active users showed a decreasing trend from around 2.5K at the beginning of the quarter to just over 2.1K at its close.
Next, Unicorn Mommy Care Game by Aysha Irfan, saw its downloads decrease sharply from over 1.4K in the last week of December to just 176 by late February, before slightly recovering to 614 by the end of March. Weekly active users mirrored this trend, with a significant drop from over 2K to below 1K in the same period.
For Kpopsies - My Unicorn Band from TutoTOONS, revenue was not a significant factor, with most weeks showing no revenue and occasional spikes of up to $54. However, downloads surged in the last week of March to over 800, while weekly active users increased steadily from 1.3K at the start of the quarter to over 2K by its end.
Budge Studios' My Little Pony: Harmony Quest experienced fluctuating revenue, with the highest at $380 in late December and a spike to $259 at the quarter's end. Downloads and weekly active users remained relatively stable, with downloads hovering around the 400 mark and weekly active users maintaining just above 1K throughout the quarter.
Lastly, My Baby Unicorn, also from TutoTOONS, showed modest revenue with a slight increase toward the end of March. Downloads saw a peak of 444 in the final week of the quarter, while weekly active users climbed to over 1.1K, indicating a positive engagement trend.
For more detailed insights and analytics on app performance, Sensor Tower's comprehensive platform offers a deeper dive into the data.
